The Odeliya PROBEAUTY company is a company that knows and loves the hair industry. Odeliya PROBEAUTY and PROADDICTION have collaborated to bring you the best in PROADDICTION product and education.

Odeliya PROBEAUTY is the exclusive distributor and educational provider to PROADDICTION customers in the United States.

Customers that purchase PROADDICTION through the Odeilya PROBEAUTY collaboration will have access to special promotions, fast delivery, and high-level salon product education.

Hairstylists who purchase PROADDICTION are eligible for complimentary product training and certification as well as inclusion in our salon and service locator!

Odeliya PROBEAUTY X PROADDICTION strives to guarantee our product professionals are educated and informed on how to use and provide excellent PROADDICTION service. 

PROADDICTION is a customizable permanent multi protein hair straightening system that provides instant results for hair straightening and smoothing.

PROADDICTION is a balanced formula that empowers the hair professional to achieve perfect straight hair results no matter how coarse the hair is, no matter the condition, and no matter what previous chemical processes the hair has been put through.

The PROADDICTION system has reconstructive capabilities bringing hair

shine back, movement, elasticity, and vitality that it loses with time.

PROADDICTION is formulated with natural proteins that help repair hair. Its unique formula is revolutionizing the hair industry and the professional stylist experience.

Hair professionals and their customers cannot stop talking about PROADDICTION! 

The PROADDICTION product formulas

Are odorless, formaldehyde-free, & toxin-free.

Include active ingredients made of Multiple Proteins & amino acids.

The PROADDICTION system is customizable

Control the results based on your client's hair goals.

Straightening results are controlled by heat application frequency.

Active ingredients heal the hair while interacting and straightening.

Enhances and redefines curls.

Removes Frizz.

Creates volume, gloss and shine.

Is PROADDICTION safe?

PROADDICTION is 100% toxin-free

No toxics or environment change.

Risk-free, will not cause skin, eye or throat irritation.

How does PROADDICTION compare to other straightening brands?

NO waiting period before or after the treatment to dyed hair.

NO waiting period to shampoo hair after treatment.

NO natural hair volume loss.

Straightens and repairs.

Same day application and finish.

Dry hair naturally or with a blow dryer.

Lasts on average 4-6 months depending on hair regrowth.

To learn more about PROADDICTION and to purchase our product, submit a professional application.